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Scattered Systems to a 10× Pipeline

By turning a patchwork of disconnected tools into one interconnected, automated system, a small California architecture & design firm freed its CEO from manual admin — and 10×'d new business.

10× more new business in 6 months

10× more new business in the six months after launch.
Industry
Architecture & design
Profile
Small, California-based design firm
Built on
monday.com + Make.com, integrating Calendly, Microsoft Outlook, Box, PandaDoc & Wave Accounting
Results
10× new business · CEO time returned to the core mission · deep visibility into sales, accounting & resources

The client

A small, California-based architecture design firm with a passion for creating beautiful, functional spaces to live and work. Their mission is to create spaces for their community — but the business behind the design work had become a job in itself.

The challenge

To run the firm, they relied on a patchwork of sales and project-management systems — some loosely connected, others running entirely on their own. Keeping it all moving required constant, hands-on management from the CEO.

That's the trap: every hour the CEO spent reconciling tools, chasing reports, and managing workload by hand was an hour not spent on the firm's actual craft. The admin didn't scale, the data was siloed, and growth was capped by how much the founder could personally hold together.

They went looking for a partner to build an efficient system that simplified and automated the administrative work — so the team could get back to designing.

What we built

We approached it as a digital transformation, done collaboratively: first understand the firm's real sales and project-management processes — the pain points and the future vision — then design around them.

From there we built an interconnected, automated system with monday.com as the hub and Make.com as the automation layer wiring the firm's previously independent tools into one flow. Sales, project management, reporting, and accounting data stopped living in separate silos and started talking to each other — with the manual, repetitive steps automated away.

  • monday.com — project & work-management hub (the system of record)
  • Make.com — the automation layer connecting everything
  • Calendly — scheduling & consultations
  • Microsoft Outlook — email & calendar
  • PandaDoc — proposals & e-signatures
  • Box — file storage & sharing
  • Wave Accounting — accounting & financials

Three key business results

1. More time on the core mission

System-wide automation gave the firm back its most valuable resource — time. Manual processes like tracking sales, building projection reports, and managing workload were automated, pulling the CEO out of the admin weeds.

2. Real visibility into the business

Deeper accounting, resource, and sales insights became accessible across the firm — turning gut-feel calls into data-based decisions.

3. Significant growth in new business

Reorganizing the firm's business-acquisition pipeline and automating steps like new-lead follow-up drove a 10× increase in new business partnerships in the 6 months following completion.

Why it matters

When a founder is the integration layer holding the tools together, the business can only grow as far as their personal bandwidth. Automating and connecting the systems doesn't just save time — it lifts the ceiling. This firm got its CEO back, gained real visibility, and turned a cleaned-up pipeline into 10× more new business.

You don't have to figure it all out on your own.

Tim is an intelligent, diligent and fantastic person to work with. He helped coach me into a system that far exceeded my expectations. Key to me is his level of collaboration. He was part of a team and quickly became the go-to guy even for the other developers I hired. I kept him on for follow-up enhancements because of that. Don't waste your time, just call Tim.
— Andrew, CEO

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